Contractor and industrial products wholesale buying/
marketing group, Affiliated Distributors, has announced
its continued investment in its membership’s ability to
better compete in the world of e-commerce through the
AD eContent Service program.
The program includes a comprehensive content
management solution which includes a shared Master
eCatalog and Web Portal, along with member Specific
Sub-Catalog and Store Front options.
Bill Weisberg, AD’s Chairman and CEO, says, “Inde-
pendent wholesale distributors’ battle for a level playing
field must be fought anywhere that nationals are able
to use their size and leverage to create a competitive
advantage for themselves to the potential detriment
of independents. And one place that this battle must
clearly be engaged and fought is on the Internet.”
AD has full-time staff members working specifically to
support e-commerce for its members, has active engage-
ments with business partners and consultants, and is
making direct investments alongside its members for the
express purpose of helping AD Independents compete
and win on the Internet. This includes eContent produc-
tion, paid search demand generation, and the purchase
of licenses and technology.
AD says its Industrial Division has undertaken and
funded the build-out of two million product SKUs and
marketing content and maintenance to support them on
an ongoing basis. The AD Electrical and Pipe, Valve & Fittings Divisions are revising the e-commerce initiatives it
started several years ago to follow this model so that all
seven AD divisions can leverage the group’s multi-Divi-sional economies of scale and share ongoing production
costs and content.
NAED Education And Research Foundation
Announces Annual Campaign
The NAED Education & Research Foundation’s 2015-2016
Annual Campaign is now underway. Launched with the
theme of “Success is Learned” members are encouraged
not only to contribute to the campaign but also to participate by taking advantage of the education and training
available as a direct result of the campaign. The funds
collected from this campaign are used to develop and
update industry-specific training programs and education
that the NAED offers its members.
NAED Foundation Chair Bill Squires, president of SMC
in Springfield, MO, leads this year’s campaign efforts.
“I want to continue the success we had with last year’s
campaign,” said Squires. “If we receive $120,000 in con-
tributions by December 31, I will increase my company’s
Past contributions have resulted in new education
• Recruit Locally – learn how to attract the top local
talent to your company by developing your centers
of influence and a successful recruiting plan.
• Recruiting with Social Media – learn how to leverage
social media networks to pipeline and hire talent.
• Intro to Electrical Distribution – in this online game,
students learn about industry career options and
receive basic product introductions.
The late Charles R.
Rice, life-long friend of Gary Buffington, willed $32,500 to
the Industrial Supply Association’s Gary L. Buffington Memorial Scholarship Fund. This incredibly generous gift will
help the ISA Education Foundation continue to recognize
an outstanding college senior studying industrial distribution every year.
Charles R. “Chuck” Rice owned a landscape design firm
in the Atlanta, GA area, where he lived for many years.
He was known for his benevolent works, and was a torchbearer in Atlanta’s 1996 Olympics in recognition of those
efforts. He enjoyed art, antiques, fine dining and overseas
travel, but more than anything else, loved spending time
with his many nieces and nephews. He passed away on
Sept. 22, 2014.
John Jacobsen, chair of the ISA Education foundation,
expressed deep thanks for the donation in a letter to
AD E-Commerce Initiative Aims To Help Independent Distributors