20 INDUSTRIAL DISTRIBUTION / May/June 2015 www.inddist.com
Choose Your Path
We’re excited to provide the readers of Indus- trial Distribution with the results of our 68th annual Survey of Distributor Operations. The
objectives of this report, as always, have been to understand the most critical issues affecting distributors, and to
provide data to help drive their educated business decisions. Through these findings, we’ll discuss new and ongoing industry trends, and what trends have fizzled.
In this segment, we focus specifically on:
• Demographics, which establishes a profile of survey
respondents based on company size, years in business,
sales volume, and product line.
• Challenges, Trends & Economy, which outlines the
initiatives distributors are undertaking to address key
business and market concerns. This also covers mergers
and acquisitions, and how distributors view the impact of
• The Balance Sheet, which offers insights into revenues
and profitability. This addresses areas of investment, concern, and other analysis of factors impacting revenue.
• Best Practices, which sheds light on distributor relationships with suppliers and customers, as well as their global
business plans and what challenges are involved.
• Tech Usage & Investments, which covers areas like
e-commerce and other big-impact technology solutions
for now and the future.
• Value of the Distributor, which addresses the reasons
our survey respondents believe customers do business
with them, and which service offerings play a significant
role in the industry.
• Employment, which identifies hiring and layoff trends,
recruitment, and compensation.
The results of this study are based on an email survey sent
to Industrial Distribution subscribers. Recipients of the
survey were offered an incentive to complete the questionnaire.
Industrial Distribution’s subscriber base is comprised of
30,000 readers, the majority of whom identify as executive, upper management, sales, or sales management.
Results are based on a pool of respondents within this
Because Industrial Distribution transitioned to a new
publisher in 2010, no survey was conducted that year.
Therefore, results which track comparisons over the past
decade will reflect a gap between 2009 and 2011.
Comments on this year’s results? Email ID’s executive
editor, Anna Wells, at Anna. Wells@advantagemedia.com.