Frank’s Supply has
spread out at the main
location, allowing the
rentals and repairs
area to be housed in a
Frank’s Supply Company, Inc. has an impressive reach in New Mexico. The organization, which employs around 125 people, is comprised of five locations, a construction and industrial rental fleet, catalogs, a website, and a service center. While the company continues to work on building out a robust e-commerce site, the company’s storefronts offer that last-minute item for someone who just realized they’re missing the tool required to finish the new deck. And it all started in the trunk of a car.
In the years after World War II, Frank Deaver was a sheet metal worker. In a dilemma
familiar to any number of people who worked in the trade, Deaver often found himself at a
dead end on the job, simply because he didn’t have exactly the right tool at hand. There was
really only one solution, and that led to a simple, but profound inspiration.
“He would leave his sheet metal job at lunchtime and go get the right tool,” explains
Melissa Deaver-Rivera, president of Frank’s Supply and granddaughter of the man who lent
From modest beginnings, Frank’s Supply Co.
has grown to become a significant presence
in the Southwest. By Daniel Seeger